English brand name search
Initial search and risk discussion around the existing English brand name, category direction, and visible conflicts.
Trademark and IP readiness
Before public launch, protect the name, claims, and platform path.
Trademark and IP readiness is a launch risk-control step. We manage early trademark search, Chinese name review, platform-sensitive naming issues, and filing preparation so beauty brands do not enter China blindly.
What this protects
China launch should not begin with an unprotected name or unclear filing path.
Beauty brands rely on names, product claims, packaging, creator content, and store assets to build trust. Those same assets can create risk if they are launched before the China path is clear.
We make trademark and IP readiness part of the China entry sequence: search early, identify risk, prepare materials, manage filing steps, and avoid launching public-facing assets before obvious issues are reviewed.
What we manage
Trademark readiness should happen before store setup, KOL seeding, and paid exposure.
Chinese name review
Review whether the brand needs a Chinese name, how it may sound in China, and whether naming direction creates avoidable risk.
Class and category planning
Identify likely trademark classes, beauty-related categories, and possible extension needs before launch assets are finalized.
Filing preparation
Prepare filing materials, documentation, translation needs, and submission steps required for the registration process.
Platform readiness
Review whether name, logo, product pages, claims, and ownership materials may affect marketplace or social account setup.
Launch risk checklist
Identify what should be checked before public-facing creator campaigns, marketplace listings, paid traffic, or distributor conversations.
Why this matters
Beauty brands often build trust through names, claims, packaging, and social content. Those are also risk points.
Brand name
The English name, Chinese name, logo, and product series names may need review before public launch.
Product claims
Beauty claims can affect product pages, creator briefs, store copy, and platform review. Claim-sensitive wording should be handled carefully.
Platform documents
Marketplace and social platforms may request ownership, authorization, filing, or identity materials depending on the route.
Included in the staged launch path
Trademark search and IP readiness are part of launch preparation, not a later afterthought.
The $29,999 launch package includes trademark search and readiness management. Formal filing fees, disputes, enforcement, or specialized filing costs are scoped separately.